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Vegan; Vegetarian; Veggie; Blog Post

Dairy free alternatives in the FMCG markets are continuously rising and from results recently published predictions suggest that they are going to continue rising for the foreseeable future.

The report is built on the trend that has seen non-dairy milk alternatives grow tremendously in sales, so much so that

between 2009 – 2015 overall sales doubled to $21bn,

we should add that the US market accounts for a greater proportion of this figure than Europe simply due to size and population but the evidence shows a vast growth within the European markets and in a detailed report conducted by MarketsandMarkets, they have predicted that

global consumption of dairy alternatives will grow by 15.2% until at least 2020.

So what has caused this huge growth in the dairy alternative markets? well there will be plenty of reasons all with many off-shoots, however the main spike for growth that been categorised into two areas, mainstream lifestyle choices i.e. health & possible negative health consequences from consuming dairy such as lactose intolerance, cholesterol & allergenic issues with milk proteins. conversely dairy free alternatives are cholesterol, lactose sugar & hormone free.

Man shopping

Soy leads the way in terms of popularity, simply because it is an ingredient that is easy to merge into a variety of products such as dairy free milks, frozen desserts, bars, drinks etc. whilst it is also the most perfect ingredient to flavour as it’s natural format is well, natural in the blandest of terms and of course soy carries a great array of health benefits including fat reduction, glucose management & lower cholesterol.

Some Soy Flour on rustic wooden background (close-up shot)

Other sources coming up just behind soy include pea protein which is starting to become more widely used as each year goes by especially in sports nutritional products, whilst pea has an incredible high protein content the issue has always been flavouring due to it’s quite strong natural taste, finding a flavour to mask this whilst delivering great taste has always been and continues to be it’s biggest challenge.

pea protein 1

Hanging onto the pea protein coattails come the ever so popular & mainstream Oat, almond, coconut, hazelnut, cashew, sunflower, quinoa & rice variants all bringing a variety of health benefits including lower calorie content, low to no saturated fat and a great vitamin source especially both A, B12 & D, however on the flip side it does seem that Rice dairy free alternatives are in fact the least popular, whilst sales are still on the up they in no way match it’s fellow siblings as mentioned above, the reason for this seems to be the lifestyle/health consumer who see the slightly higher carbohydrate content combined with lower protein a turn off.

So what is your favourite dairy free alternative?, let us know in the comments section below…

Veggie Eye

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